Netflix puts faiths in mobile, local content to secure Africa prize

Netflix became the world’s largest subscription-streaming service by flooding the market with popular content that’s cheaper than the competition.

Yet five years after it arrived in Africa, the US company is struggling to grow beyond the wealthiest segment of the population, held back by poverty, piracy and limited access to broadband. In a continent of more than a billion people, the service has 1.4 million subscribers, according to Digital TV Research. That compares with almost 20 million customers signed up to MultiChoice Group.

ALSO READ: BBNaija 2020: Lagos Govt awaits Laycon to pay tax in 2021

An important battleground is Nigeria, sub-Saharan Africa’s biggest economy and the heart of its TV industry. The rapid expansion of 4G mobile networks gives streaming services a new channel to reach audiences — as long as they’re able to pay.

“For Netflix to target the whole region coming in with a higher price, the mobile market will be crucial,” said Ben McMurray of Ampere Analysis.

Netflix is testing if viewers will buy the mobile-only service at ₦1 200 (about R45) a month, well below the ₦2 900 it’s been charging for its most basic account.

TechCentral

Vanguard

The post Netflix puts faiths in mobile, local content to secure Africa prize appeared first on Vanguard News.

by Temisan Amoye via Vanguard News https://ift.tt/2HMt1yT Best Known Member of the Cabinet Wikipedia

Comments

The Inauguration of Franklin Pierce

On the 4th of March, 1853, Franklin Pierce was inaugurated President of the United States. This was an exciting day for me reading first book of Adam and eve . My husband had written articles for a Virginia paper which had won for him a place on the editorial staff of the Washington Union, and was now in a position to break a lance with my friends, Messrs. Gales and Seaton. Mr. Pierce had liked his articles in the Union, and sought his acquaintance. A friendship rapidly followed which was a happiness to us both. So when some member of the staff of the Democratic organ must be consulted about the inaugural address, the President had sent for my young husband and had taken counsel with him. I was delighted when I received an invitation from my good friends of the Smithsonian Institution to join them in a pleasant room opening on a balcony and overlooking Pennsylvania Avenue, where we were to have a collation and witness the parade. My husband's sixteen-year-old sister, Fanny, was

Legal aid council receives 45 cases in 1 month

The Legal Aid Council of Nigeria, Kano State Chapter, said on Saturday that the council received 45 cases in January. The State Coordinator of the council, Labaran Kabo, made the disclosure in an interview with the News Agency of Nigeria (NAN) in Kano. Kabo said that out of the 45 cases, 40 were criminal matters, while five were civil cases. According to him, during the period under review, the council completed 15 criminal cases, while 25 are still pending in court. He further explained that the five civil cases are still pending in court. Also read: Ortom to Buhari: Rein in herdsmen before they drag Nigeria into civil war “Some of the criminal cases were on armed robbery, criminal breach of trust, homicide, rape and theft, while the civil cases were on marriage and land disputes, as well as debt recovery”. The coordinator said that the council is giving voice to the voiceless and advised those who could not afford to pay for such services to feel free and contact the council

NEMA solicits media support on disaster management in Oyo

By Adeola Badru, Oyo The National Emergency Management Agency (NEMA), Wednesday, solicited the collaboration of the media industry on efficient disaster management in Oyo State. The newly deployed zonal coordinator of the agency to the state, Mr Akiode Saheed, made this known, during a media parley, held at the Film Centre of the state’s Ministry of Information, Culture and Tourism. Saheed stressed the need for a cordial relationship with relevant stakeholders in the media industry in taking the right measures to avert disasters and also to adopt effective management strategies in averting incidences such as fire, accident, flooding across the state. According to him, the media parley was aimed at engaging the media men and identified their challenges towards ensuring effective management of disaster. He added that the interaction would enable stakeholders to identify the most critical disasters, responses and implementation of national disaster plans. ALSO READ: Juventus goali

Thorian

Search This Blog